1219 lines
43 KiB
Python
1219 lines
43 KiB
Python
"""平台规则引擎 - 各内容平台的规则和最佳实践"""
|
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import re
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from typing import Optional
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# AI写作典型特征模式
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AI_PATTERNS = {
|
||
"banned_transitions": [
|
||
"总之", "综上所述", "值得注意的是", "让我们", "总而言之",
|
||
"不可否认", "毋庸置疑", "首先", "其次", "最后", "最后但同样重要",
|
||
"换句话说", "也就是说", "更重要的是", "可以说",
|
||
],
|
||
"banned_modifiers": [
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||
"至关重要", "不可或缺", "举足轻重", "蓬勃发展", "日新月异",
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||
"深远影响", "全面提升", "显著成效", "重大突破", "核心要素",
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||
],
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||
"banned_structures": [
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||
r"第一[，、].*第二[，、].*第三", # 对称三段式
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r"一方面[，、].*另一方面", # 一方面...另一方面
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],
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||
"safe_patterns": [
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||
"根据研究表明", "调研数据显示", "经验告诉我们",
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||
"事实上", "说白了", "说实话", "说真的",
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||
],
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||
}
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# 敏感词分类
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SENSITIVE_CATEGORIES = {
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"politics": ["政治敏感词库"],
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"medical": ["医疗敏感词库"],
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"finance": ["金融敏感词库"],
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"adult": ["低俗敏感词库"],
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}
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PLATFORM_RULES: dict[str, dict] = {
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# ============================================================
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||
# P0 优先级平台
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# ============================================================
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"zhihu": {
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||
"name": "知乎",
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||
"platform_type": "内容社区",
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||
"priority": "P0",
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||
"enabled": True,
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||
"content_style": "专业/深度/逻辑严谨",
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||
"content_length": {"min": 500, "max": 50000, "recommended": 2000},
|
||
"structure_preference": {
|
||
"has_intro": True,
|
||
"has_conclusion": True,
|
||
"has_toc": True,
|
||
},
|
||
"title_rules": {
|
||
"min_length": 10,
|
||
"max_length": 30,
|
||
"avoid_patterns": ["emoji", "标题党", "过度营销"],
|
||
"required_patterns": ["关键词"],
|
||
"case_style": "normal",
|
||
},
|
||
"tag_rules": {
|
||
"min_tags": 3,
|
||
"max_tags": 10,
|
||
"tag_style": "plain",
|
||
},
|
||
"ai_sensitivity": {
|
||
"detection_level": "high",
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||
"banned_patterns": AI_PATTERNS["banned_transitions"] + AI_PATTERNS["banned_modifiers"],
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||
"banned_structures": AI_PATTERNS["banned_structures"],
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||
"safe_patterns": AI_PATTERNS["safe_patterns"],
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||
"humanization_required": True,
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||
},
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||
"sensitive_words": {
|
||
"check_required": True,
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||
"categories": ["politics", "medical", "finance", "adult"],
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||
"max_tolerance": 0,
|
||
"auto_filter": True,
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||
},
|
||
"seo_rules": {
|
||
"keyword_density": {"min": 1, "max": 3, "recommended": 2},
|
||
"keyword_position": ["title", "first_para", "headings"],
|
||
"internal_links": {"min": 0, "max": 3},
|
||
},
|
||
"geo_rules": {
|
||
"citation_format": "academic",
|
||
"source_attribution": True,
|
||
"reference_style": "academic",
|
||
},
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||
"html_rules": {
|
||
"supported_tags": ["p", "h1", "h2", "h3", "h4", "ul", "ol", "blockquote", "code", "pre"],
|
||
"banned_tags": ["script", "iframe", "form", "style"],
|
||
"image_support": True,
|
||
"video_support": True,
|
||
"code_block_support": True,
|
||
},
|
||
"publish_rules": {
|
||
"auto_publish": False,
|
||
"require_review": False,
|
||
"publish_timing": "immediate",
|
||
},
|
||
"best_publish_times": ["09:00-10:00", "14:00-15:00", "20:00-22:00"],
|
||
"best_publish_days": ["周一", "周三", "周五"],
|
||
"max_images": 50,
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||
"platform_rules": [
|
||
"回答需针对问题本身",
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||
"不得过度营销或硬广",
|
||
"引用需标注来源",
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||
"不得使用AI水文（内容需有信息增量）",
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||
"专业背书内容需有据可查",
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||
],
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||
"image_rules": {
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||
"cover": {"width": 690, "height": 280, "ratio": "2.5:1"},
|
||
"inline": {"width": 500, "height": 375, "ratio": "4:3"},
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||
"max_size_mb": 5,
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||
},
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||
"seo_tips": [
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||
"回答开头直接给出结论",
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||
"使用数据和案例支撑",
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||
"合理设置二级标题",
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||
"文末引导关注专栏",
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||
],
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||
},
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||
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||
"wechat": {
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||
"name": "微信公众号",
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||
"platform_type": "内容平台",
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||
"priority": "P0",
|
||
"enabled": True,
|
||
"content_style": "深度/品牌调性",
|
||
"content_length": {"min": 300, "max": 20000, "recommended": 1500},
|
||
"structure_preference": {
|
||
"has_intro": True,
|
||
"has_conclusion": True,
|
||
"has_toc": False,
|
||
},
|
||
"title_rules": {
|
||
"min_length": 5,
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||
"max_length": 22,
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||
"avoid_patterns": ["emoji", "连续特殊符号", "标题党"],
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||
"required_patterns": [],
|
||
"case_style": "normal",
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||
},
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||
"tag_rules": {
|
||
"min_tags": 1,
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||
"max_tags": 3,
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||
"tag_style": "plain",
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||
},
|
||
"ai_sensitivity": {
|
||
"detection_level": "medium",
|
||
"banned_patterns": [
|
||
"首先", "其次", "最后", "总的来说", "综上所述",
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||
"想必大家都有所了解", "相信大家都不陌生",
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||
],
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||
"banned_structures": AI_PATTERNS["banned_structures"],
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||
"safe_patterns": ["根据后台数据", "从运营角度来说", "结合我们的经验"],
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||
"humanization_required": True,
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||
},
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||
"sensitive_words": {
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||
"check_required": True,
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||
"categories": ["politics", "medical", "finance", "adult"],
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||
"max_tolerance": 0,
|
||
"auto_filter": True,
|
||
},
|
||
"seo_rules": {
|
||
"keyword_density": {"min": 0.5, "max": 2, "recommended": 1},
|
||
"keyword_position": ["title", "first_para"],
|
||
"internal_links": {"min": 0, "max": 5},
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||
},
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||
"geo_rules": {
|
||
"citation_format": "plain",
|
||
"source_attribution": True,
|
||
"reference_style": "informal",
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||
},
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||
"html_rules": {
|
||
"supported_tags": ["p", "h1", "h2", "h3", "section", "blockquote", "img"],
|
||
"banned_tags": ["script", "iframe", "form", "a"],
|
||
"image_support": True,
|
||
"video_support": True,
|
||
"code_block_support": False,
|
||
},
|
||
"publish_rules": {
|
||
"auto_publish": False,
|
||
"require_review": True,
|
||
"publish_timing": "scheduled",
|
||
},
|
||
"best_publish_times": ["07:30-08:30", "11:30-12:30", "17:30-18:30", "20:30-22:00"],
|
||
"best_publish_days": ["周二", "周四", "周六"],
|
||
"max_images": 20,
|
||
"platform_rules": [
|
||
"不得使用诱导分享/关注语句",
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||
"图片单张不超过10MB",
|
||
"标题不含连续特殊符号（如!!!）",
|
||
"正文不含外部链接（仅支持公众号链接和小程序）",
|
||
"不得包含未经授权的商标/品牌名称",
|
||
],
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||
"image_rules": {
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||
"cover": {"width": 900, "height": 383, "ratio": "2.35:1"},
|
||
"inline": {"width": 800, "height": 600, "ratio": "4:3"},
|
||
"max_size_mb": 10,
|
||
},
|
||
"seo_tips": [
|
||
"首段包含核心关键词",
|
||
"使用小标题分段（适配搜一搜）",
|
||
"文末设置话题标签",
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||
"摘要控制在120字内",
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||
],
|
||
},
|
||
|
||
"baijiahao": {
|
||
"name": "百家号",
|
||
"platform_type": "内容平台",
|
||
"priority": "P0",
|
||
"enabled": True,
|
||
"content_style": "资讯/SEO友好",
|
||
"content_length": {"min": 800, "max": 30000, "recommended": 1500},
|
||
"structure_preference": {
|
||
"has_intro": True,
|
||
"has_conclusion": True,
|
||
"has_toc": False,
|
||
},
|
||
"title_rules": {
|
||
"min_length": 10,
|
||
"max_length": 40,
|
||
"avoid_patterns": ["emoji", "标题党", "夸张词汇"],
|
||
"required_patterns": ["核心关键词"],
|
||
"case_style": "normal",
|
||
},
|
||
"tag_rules": {
|
||
"min_tags": 3,
|
||
"max_tags": 5,
|
||
"tag_style": "plain",
|
||
},
|
||
"ai_sensitivity": {
|
||
"detection_level": "high",
|
||
"banned_patterns": AI_PATTERNS["banned_transitions"] + AI_PATTERNS["banned_modifiers"],
|
||
"banned_structures": AI_PATTERNS["banned_structures"],
|
||
"safe_patterns": ["据悉", "从某处获悉", "数据显示"],
|
||
"humanization_required": True,
|
||
},
|
||
"sensitive_words": {
|
||
"check_required": True,
|
||
"categories": ["politics", "medical", "finance", "adult"],
|
||
"max_tolerance": 0,
|
||
"auto_filter": True,
|
||
},
|
||
"seo_rules": {
|
||
"keyword_density": {"min": 1.5, "max": 4, "recommended": 2.5},
|
||
"keyword_position": ["title", "first_para", "headings"],
|
||
"internal_links": {"min": 1, "max": 5},
|
||
},
|
||
"geo_rules": {
|
||
"citation_format": "link",
|
||
"source_attribution": True,
|
||
"reference_style": "informal",
|
||
},
|
||
"html_rules": {
|
||
"supported_tags": ["p", "h1", "h2", "h3", "ul", "ol", "blockquote", "img"],
|
||
"banned_tags": ["script", "iframe", "form", "video"],
|
||
"image_support": True,
|
||
"video_support": False,
|
||
"code_block_support": False,
|
||
},
|
||
"publish_rules": {
|
||
"auto_publish": True,
|
||
"require_review": False,
|
||
"publish_timing": "immediate",
|
||
},
|
||
"best_publish_times": ["08:00-09:00", "11:00-12:00", "17:00-18:00"],
|
||
"best_publish_days": ["工作日"],
|
||
"max_images": 30,
|
||
"platform_rules": [
|
||
"原创内容优先推荐",
|
||
"标题不含夸张/标题党词汇",
|
||
"正文需含至少1张配图",
|
||
"不得搬运/洗稿",
|
||
],
|
||
"image_rules": {
|
||
"cover": {"width": 600, "height": 400, "ratio": "3:2"},
|
||
"inline": {"width": 800, "height": 600, "ratio": "4:3"},
|
||
"max_size_mb": 5,
|
||
},
|
||
"seo_tips": [
|
||
"标题包含百度搜索热词",
|
||
"文章结构化（H2小标题）",
|
||
"适当添加内链",
|
||
"发布后及时答复评论",
|
||
],
|
||
},
|
||
|
||
# ============================================================
|
||
# P1 优先级平台
|
||
# ============================================================
|
||
"toutiao": {
|
||
"name": "今日头条",
|
||
"platform_type": "内容平台",
|
||
"priority": "P1",
|
||
"enabled": True,
|
||
"content_style": "资讯/简洁明了",
|
||
"content_length": {"min": 500, "max": 30000, "recommended": 1500},
|
||
"structure_preference": {
|
||
"has_intro": True,
|
||
"has_conclusion": False,
|
||
"has_toc": False,
|
||
},
|
||
"title_rules": {
|
||
"min_length": 10,
|
||
"max_length": 30,
|
||
"avoid_patterns": ["emoji", "标题党", "夸张"],
|
||
"required_patterns": ["悬念元素"],
|
||
"case_style": "normal",
|
||
},
|
||
"tag_rules": {
|
||
"min_tags": 1,
|
||
"max_tags": 5,
|
||
"tag_style": "hashtag",
|
||
},
|
||
"ai_sensitivity": {
|
||
"detection_level": "high",
|
||
"banned_patterns": AI_PATTERNS["banned_transitions"] + AI_PATTERNS["banned_modifiers"],
|
||
"banned_structures": AI_PATTERNS["banned_structures"],
|
||
"safe_patterns": ["据悉", "报道称", "记者了解到"],
|
||
"humanization_required": True,
|
||
},
|
||
"sensitive_words": {
|
||
"check_required": True,
|
||
"categories": ["politics", "medical", "finance", "adult"],
|
||
"max_tolerance": 0,
|
||
"auto_filter": True,
|
||
},
|
||
"seo_rules": {
|
||
"keyword_density": {"min": 1, "max": 3, "recommended": 2},
|
||
"keyword_position": ["title", "first_para"],
|
||
"internal_links": {"min": 0, "max": 3},
|
||
},
|
||
"geo_rules": {
|
||
"citation_format": "link",
|
||
"source_attribution": True,
|
||
"reference_style": "informal",
|
||
},
|
||
"html_rules": {
|
||
"supported_tags": ["p", "h1", "h2", "h3", "ul", "ol", "blockquote", "img"],
|
||
"banned_tags": ["script", "iframe", "form", "video"],
|
||
"image_support": True,
|
||
"video_support": True,
|
||
"code_block_support": False,
|
||
},
|
||
"publish_rules": {
|
||
"auto_publish": True,
|
||
"require_review": False,
|
||
"publish_timing": "immediate",
|
||
},
|
||
"best_publish_times": ["07:00-08:00", "12:00-13:00", "18:00-19:00", "21:00-22:00"],
|
||
"best_publish_days": ["每天"],
|
||
"max_images": 30,
|
||
"platform_rules": [
|
||
"标题不得标题党",
|
||
"内容需有信息价值",
|
||
"首发原创优先推荐",
|
||
"配图清晰不模糊",
|
||
],
|
||
"image_rules": {
|
||
"cover": {"width": 1024, "height": 678, "ratio": "1.5:1"},
|
||
"inline": {"width": 800, "height": 600, "ratio": "4:3"},
|
||
"max_size_mb": 5,
|
||
},
|
||
"seo_tips": [
|
||
"标题含核心关键词",
|
||
"文章1500字以上推荐更高",
|
||
"合理使用头条话题",
|
||
"发布频率稳定提升权重",
|
||
],
|
||
},
|
||
|
||
"weibo": {
|
||
"name": "微博",
|
||
"platform_type": "社交媒体",
|
||
"priority": "P1",
|
||
"enabled": True,
|
||
"content_style": "轻松/即时/互动性强",
|
||
"content_length": {"min": 50, "max": 2000, "recommended": 280},
|
||
"structure_preference": {
|
||
"has_intro": False,
|
||
"has_conclusion": False,
|
||
"has_toc": False,
|
||
},
|
||
"title_rules": {
|
||
"min_length": 5,
|
||
"max_length": 50,
|
||
"avoid_patterns": ["长链接"],
|
||
"required_patterns": [],
|
||
"case_style": "normal",
|
||
},
|
||
"tag_rules": {
|
||
"min_tags": 1,
|
||
"max_tags": 10,
|
||
"tag_style": "hashtag",
|
||
},
|
||
"ai_sensitivity": {
|
||
"detection_level": "low",
|
||
"banned_patterns": ["首先", "其次", "最后", "总的来说"],
|
||
"banned_structures": [],
|
||
"safe_patterns": ["我觉得", "说实话", "求证中", "据说"],
|
||
"humanization_required": False,
|
||
},
|
||
"sensitive_words": {
|
||
"check_required": True,
|
||
"categories": ["politics", "adult"],
|
||
"max_tolerance": 2,
|
||
"auto_filter": True,
|
||
},
|
||
"seo_rules": {
|
||
"keyword_density": {"min": 0.5, "max": 2, "recommended": 1},
|
||
"keyword_position": ["title", "first_para"],
|
||
"internal_links": {"min": 0, "max": 2},
|
||
},
|
||
"geo_rules": {
|
||
"citation_format": "link",
|
||
"source_attribution": False,
|
||
"reference_style": "informal",
|
||
},
|
||
"html_rules": {
|
||
"supported_tags": ["p", "br"],
|
||
"banned_tags": ["script", "iframe", "form"],
|
||
"image_support": True,
|
||
"video_support": True,
|
||
"code_block_support": False,
|
||
},
|
||
"publish_rules": {
|
||
"auto_publish": True,
|
||
"require_review": False,
|
||
"publish_timing": "immediate",
|
||
},
|
||
"best_publish_times": ["07:00-09:00", "12:00-13:00", "18:00-20:00", "21:00-23:00"],
|
||
"best_publish_days": ["每天"],
|
||
"max_images": 9,
|
||
"platform_rules": [
|
||
"不得发布虚假信息",
|
||
"不得过度营销",
|
||
"话题标签有助于曝光",
|
||
"配图有助于转发",
|
||
],
|
||
"image_rules": {
|
||
"cover": {"width": 980, "height": 560, "ratio": "1.75:1"},
|
||
"inline": {"width": 800, "height": 600, "ratio": "4:3"},
|
||
"max_size_mb": 5,
|
||
},
|
||
"seo_tips": [
|
||
"热门话题可增加曝光",
|
||
"短句更易阅读",
|
||
"互动有助于上热门",
|
||
],
|
||
},
|
||
|
||
"xiaohongshu": {
|
||
"name": "小红书",
|
||
"platform_type": "种草平台",
|
||
"priority": "P1",
|
||
"enabled": True,
|
||
"content_style": "种草/亲身体验/生活化",
|
||
"content_length": {"min": 100, "max": 1000, "recommended": 500},
|
||
"structure_preference": {
|
||
"has_intro": True,
|
||
"has_conclusion": True,
|
||
"has_toc": False,
|
||
},
|
||
"title_rules": {
|
||
"min_length": 5,
|
||
"max_length": 20,
|
||
"avoid_patterns": ["标题党"],
|
||
"required_patterns": ["emoji可用"],
|
||
"case_style": "normal",
|
||
},
|
||
"tag_rules": {
|
||
"min_tags": 3,
|
||
"max_tags": 10,
|
||
"tag_style": "hashtag",
|
||
},
|
||
"ai_sensitivity": {
|
||
"detection_level": "low",
|
||
"banned_patterns": ["首先", "其次", "最后", "综上所述"],
|
||
"banned_structures": [],
|
||
"safe_patterns": ["我用过", "亲测", "真实体验", "分享一下"],
|
||
"humanization_required": False,
|
||
},
|
||
"sensitive_words": {
|
||
"check_required": True,
|
||
"categories": ["adult"],
|
||
"max_tolerance": 0,
|
||
"auto_filter": True,
|
||
},
|
||
"seo_rules": {
|
||
"keyword_density": {"min": 0.5, "max": 2, "recommended": 1},
|
||
"keyword_position": ["title", "first_para"],
|
||
"internal_links": {"min": 0, "max": 0},
|
||
},
|
||
"geo_rules": {
|
||
"citation_format": "plain",
|
||
"source_attribution": False,
|
||
"reference_style": "informal",
|
||
},
|
||
"html_rules": {
|
||
"supported_tags": ["p", "br"],
|
||
"banned_tags": ["script", "iframe", "form", "h1", "h2", "h3"],
|
||
"image_support": True,
|
||
"video_support": True,
|
||
"code_block_support": False,
|
||
},
|
||
"publish_rules": {
|
||
"auto_publish": True,
|
||
"require_review": False,
|
||
"publish_timing": "immediate",
|
||
},
|
||
"best_publish_times": ["07:00-09:00", "12:00-13:00", "18:00-20:00", "21:00-23:00"],
|
||
"best_publish_days": ["周末", "周三"],
|
||
"max_images": 18,
|
||
"platform_rules": [
|
||
"首图质量决定点击率",
|
||
"正文控制在300-800字",
|
||
"话题标签3-10个",
|
||
"不得出现其他平台引流信息",
|
||
"图片不含水印",
|
||
],
|
||
"image_rules": {
|
||
"cover": {"width": 1080, "height": 1080, "ratio": "1:1"},
|
||
"inline": {"width": 1242, "height": 1660, "ratio": "3:4"},
|
||
"max_size_mb": 10,
|
||
},
|
||
"seo_tips": [
|
||
"标题含数字更吸引点击",
|
||
"正文用短句+emoji分段",
|
||
"话题标签放文末",
|
||
"首句即核心观点",
|
||
],
|
||
},
|
||
|
||
# ============================================================
|
||
# P2 优先级平台
|
||
# ============================================================
|
||
"bilibili": {
|
||
"name": "B站",
|
||
"platform_type": "视频/图文",
|
||
"priority": "P2",
|
||
"enabled": True,
|
||
"content_style": "年轻化/专业/趣味性",
|
||
"content_length": {"min": 200, "max": 5000, "recommended": 1000},
|
||
"structure_preference": {
|
||
"has_intro": True,
|
||
"has_conclusion": True,
|
||
"has_toc": True,
|
||
},
|
||
"title_rules": {
|
||
"min_length": 5,
|
||
"max_length": 80,
|
||
"avoid_patterns": ["标题党", "过度夸张"],
|
||
"required_patterns": [],
|
||
"case_style": "normal",
|
||
},
|
||
"tag_rules": {
|
||
"min_tags": 1,
|
||
"max_tags": 10,
|
||
"tag_style": "hashtag",
|
||
},
|
||
"ai_sensitivity": {
|
||
"detection_level": "medium",
|
||
"banned_patterns": ["首先", "其次", "最后", "总的来说", "综上所述"],
|
||
"banned_structures": [],
|
||
"safe_patterns": ["兄弟们", "家人们", "懂的都懂", "感谢一键三连"],
|
||
"humanization_required": True,
|
||
},
|
||
"sensitive_words": {
|
||
"check_required": True,
|
||
"categories": ["politics", "adult"],
|
||
"max_tolerance": 0,
|
||
"auto_filter": True,
|
||
},
|
||
"seo_rules": {
|
||
"keyword_density": {"min": 0.5, "max": 2, "recommended": 1},
|
||
"keyword_position": ["title"],
|
||
"internal_links": {"min": 0, "max": 0},
|
||
},
|
||
"geo_rules": {
|
||
"citation_format": "plain",
|
||
"source_attribution": True,
|
||
"reference_style": "informal",
|
||
},
|
||
"html_rules": {
|
||
"supported_tags": ["p", "h1", "h2", "h3", "ul", "ol", "blockquote", "code", "pre"],
|
||
"banned_tags": ["script", "iframe", "form"],
|
||
"image_support": True,
|
||
"video_support": True,
|
||
"code_block_support": True,
|
||
},
|
||
"publish_rules": {
|
||
"auto_publish": True,
|
||
"require_review": False,
|
||
"publish_timing": "immediate",
|
||
},
|
||
"best_publish_times": ["16:00-18:00", "20:00-22:00"],
|
||
"best_publish_days": ["周五", "周六", "周日"],
|
||
"max_images": 50,
|
||
"platform_rules": [
|
||
"稿件需要过审",
|
||
"不得搬运他人内容",
|
||
"封面和标题很重要",
|
||
"互动有助于推荐",
|
||
],
|
||
"image_rules": {
|
||
"cover": {"width": 1920, "height": 1080, "ratio": "16:9"},
|
||
"inline": {"width": 800, "height": 600, "ratio": "4:3"},
|
||
"max_size_mb": 5,
|
||
},
|
||
"seo_tips": [
|
||
"标题包含关键词",
|
||
"封面吸引人",
|
||
"标签有助于分类",
|
||
],
|
||
},
|
||
|
||
"jianshu": {
|
||
"name": "简书",
|
||
"platform_type": "内容平台",
|
||
"priority": "P2",
|
||
"enabled": True,
|
||
"content_style": "文艺/真实/个人表达",
|
||
"content_length": {"min": 500, "max": 50000, "recommended": 2000},
|
||
"structure_preference": {
|
||
"has_intro": True,
|
||
"has_conclusion": True,
|
||
"has_toc": False,
|
||
},
|
||
"title_rules": {
|
||
"min_length": 5,
|
||
"max_length": 50,
|
||
"avoid_patterns": ["emoji", "标题党"],
|
||
"required_patterns": [],
|
||
"case_style": "normal",
|
||
},
|
||
"tag_rules": {
|
||
"min_tags": 2,
|
||
"max_tags": 5,
|
||
"tag_style": "plain",
|
||
},
|
||
"ai_sensitivity": {
|
||
"detection_level": "medium",
|
||
"banned_patterns": ["首先", "其次", "最后", "总的来说"],
|
||
"banned_structures": [],
|
||
"safe_patterns": ["我手写我心", "分享一下", "记录一下"],
|
||
"humanization_required": True,
|
||
},
|
||
"sensitive_words": {
|
||
"check_required": True,
|
||
"categories": ["politics", "adult"],
|
||
"max_tolerance": 0,
|
||
"auto_filter": True,
|
||
},
|
||
"seo_rules": {
|
||
"keyword_density": {"min": 0.5, "max": 2, "recommended": 1},
|
||
"keyword_position": ["title", "first_para"],
|
||
"internal_links": {"min": 0, "max": 3},
|
||
},
|
||
"geo_rules": {
|
||
"citation_format": "plain",
|
||
"source_attribution": True,
|
||
"reference_style": "informal",
|
||
},
|
||
"html_rules": {
|
||
"supported_tags": ["p", "h1", "h2", "h3", "ul", "ol", "blockquote", "code"],
|
||
"banned_tags": ["script", "iframe", "form"],
|
||
"image_support": True,
|
||
"video_support": False,
|
||
"code_block_support": True,
|
||
},
|
||
"publish_rules": {
|
||
"auto_publish": True,
|
||
"require_review": False,
|
||
"publish_timing": "immediate",
|
||
},
|
||
"best_publish_times": ["08:00-10:00", "14:00-16:00", "20:00-22:00"],
|
||
"best_publish_days": ["每天"],
|
||
"max_images": 30,
|
||
"platform_rules": [
|
||
"鼓励原创",
|
||
"文艺风格更受欢迎",
|
||
"配图有助于阅读",
|
||
],
|
||
"image_rules": {
|
||
"cover": {"width": 800, "height": 600, "ratio": "4:3"},
|
||
"inline": {"width": 800, "height": 600, "ratio": "4:3"},
|
||
"max_size_mb": 5,
|
||
},
|
||
"seo_tips": [
|
||
"标题包含关键词",
|
||
"合理使用专题",
|
||
"互动有助于曝光",
|
||
],
|
||
},
|
||
|
||
"juejin": {
|
||
"name": "掘金",
|
||
"platform_type": "技术社区",
|
||
"priority": "P2",
|
||
"enabled": True,
|
||
"content_style": "技术/专业/深度",
|
||
"content_length": {"min": 500, "max": 50000, "recommended": 3000},
|
||
"structure_preference": {
|
||
"has_intro": True,
|
||
"has_conclusion": True,
|
||
"has_toc": True,
|
||
},
|
||
"title_rules": {
|
||
"min_length": 5,
|
||
"max_length": 50,
|
||
"avoid_patterns": ["emoji", "标题党"],
|
||
"required_patterns": ["技术关键词"],
|
||
"case_style": "normal",
|
||
},
|
||
"tag_rules": {
|
||
"min_tags": 3,
|
||
"max_tags": 5,
|
||
"tag_style": "hashtag",
|
||
},
|
||
"ai_sensitivity": {
|
||
"detection_level": "high",
|
||
"banned_patterns": AI_PATTERNS["banned_transitions"] + AI_PATTERNS["banned_modifiers"],
|
||
"banned_structures": AI_PATTERNS["banned_structures"],
|
||
"safe_patterns": ["项目中实际用到", "经过调研发现", "踩坑记录"],
|
||
"humanization_required": True,
|
||
},
|
||
"sensitive_words": {
|
||
"check_required": True,
|
||
"categories": ["politics"],
|
||
"max_tolerance": 0,
|
||
"auto_filter": True,
|
||
},
|
||
"seo_rules": {
|
||
"keyword_density": {"min": 1, "max": 3, "recommended": 2},
|
||
"keyword_position": ["title", "first_para", "headings"],
|
||
"internal_links": {"min": 0, "max": 3},
|
||
},
|
||
"geo_rules": {
|
||
"citation_format": "link",
|
||
"source_attribution": True,
|
||
"reference_style": "academic",
|
||
},
|
||
"html_rules": {
|
||
"supported_tags": ["p", "h1", "h2", "h3", "h4", "ul", "ol", "blockquote", "code", "pre"],
|
||
"banned_tags": ["script", "iframe", "form"],
|
||
"image_support": True,
|
||
"video_support": False,
|
||
"code_block_support": True,
|
||
},
|
||
"publish_rules": {
|
||
"auto_publish": False,
|
||
"require_review": True,
|
||
"publish_timing": "immediate",
|
||
},
|
||
"best_publish_times": ["09:00-11:00", "14:00-16:00", "20:00-22:00"],
|
||
"best_publish_days": ["周二", "周四", "周六"],
|
||
"max_images": 30,
|
||
"platform_rules": [
|
||
"技术内容优先",
|
||
"代码示例有助于理解",
|
||
"鼓励原创技术文章",
|
||
"禁止低质量搬运",
|
||
],
|
||
"image_rules": {
|
||
"cover": {"width": 1024, "height": 768, "ratio": "4:3"},
|
||
"inline": {"width": 800, "height": 600, "ratio": "4:3"},
|
||
"max_size_mb": 5,
|
||
},
|
||
"seo_tips": [
|
||
"标题包含技术关键词",
|
||
"代码块有助于阅读",
|
||
"标签精准有助于推荐",
|
||
],
|
||
},
|
||
|
||
"douyin": {
|
||
"name": "抖音",
|
||
"platform_type": "短视频平台",
|
||
"priority": "P1",
|
||
"enabled": True,
|
||
"content_style": "短平快/视觉冲击",
|
||
"content_length": {"min": 0, "max": 5000, "recommended": 0},
|
||
"structure_preference": {
|
||
"has_intro": True,
|
||
"has_conclusion": False,
|
||
"has_toc": False,
|
||
},
|
||
"title_rules": {
|
||
"min_length": 5,
|
||
"max_length": 55,
|
||
"avoid_patterns": ["标题党"],
|
||
"required_patterns": ["悬念"],
|
||
"case_style": "normal",
|
||
},
|
||
"tag_rules": {
|
||
"min_tags": 2,
|
||
"max_tags": 5,
|
||
"tag_style": "hashtag",
|
||
},
|
||
"ai_sensitivity": {
|
||
"detection_level": "low",
|
||
"banned_patterns": [],
|
||
"banned_structures": [],
|
||
"safe_patterns": [],
|
||
"humanization_required": False,
|
||
},
|
||
"sensitive_words": {
|
||
"check_required": True,
|
||
"categories": ["politics", "adult"],
|
||
"max_tolerance": 0,
|
||
"auto_filter": True,
|
||
},
|
||
"seo_rules": {
|
||
"keyword_density": {"min": 0.5, "max": 2, "recommended": 1},
|
||
"keyword_position": ["title"],
|
||
"internal_links": {"min": 0, "max": 0},
|
||
},
|
||
"geo_rules": {
|
||
"citation_format": "plain",
|
||
"source_attribution": False,
|
||
"reference_style": "informal",
|
||
},
|
||
"html_rules": {
|
||
"supported_tags": [],
|
||
"banned_tags": [],
|
||
"image_support": False,
|
||
"video_support": False,
|
||
"code_block_support": False,
|
||
},
|
||
"publish_rules": {
|
||
"auto_publish": True,
|
||
"require_review": False,
|
||
"publish_timing": "immediate",
|
||
},
|
||
"best_publish_times": ["06:00-08:00", "12:00-13:00", "18:00-20:00", "22:00-23:00"],
|
||
"best_publish_days": ["每天"],
|
||
"max_images": 35,
|
||
"platform_rules": [
|
||
"视频/图文需原创",
|
||
"不得含其他平台水印",
|
||
"话题标签2-5个",
|
||
"文案简短有吸引力",
|
||
],
|
||
"image_rules": {
|
||
"cover": {"width": 1080, "height": 1920, "ratio": "9:16"},
|
||
"inline": {"width": 1080, "height": 1920, "ratio": "9:16"},
|
||
"max_size_mb": 10,
|
||
},
|
||
"seo_tips": [
|
||
"前3秒决定完播率",
|
||
"标题含热点关键词",
|
||
"评论区互动提升权重",
|
||
"合适的话题+POI定位",
|
||
],
|
||
},
|
||
}
|
||
|
||
|
||
# 诱导分享/关注关键词
|
||
_INDUCING_PATTERNS = re.compile(
|
||
r"(转发|分享|关注|点赞|收藏).{0,4}(领|获|得|拿|解锁|免费)",
|
||
re.IGNORECASE,
|
||
)
|
||
|
||
# 连续特殊符号
|
||
_CONSECUTIVE_SYMBOLS = re.compile(r"[!！?？]{3,}")
|
||
|
||
# 外部链接（排除公众号和小程序链接）
|
||
_EXTERNAL_LINK = re.compile(
|
||
r"https?://(?!mp\.weixin\.qq\.com|wx\.qq\.com|weixin://)[^\s<>)）]+",
|
||
re.IGNORECASE,
|
||
)
|
||
|
||
# 标题党关键词
|
||
_CLICKBAIT_WORDS = {"震惊", "惊呆", "吓死", "笑死", "疯传", "刷屏", "出大事", "不敢相信"}
|
||
|
||
# 水印检测（简化：检测常见平台水印文本）
|
||
_WATERMARK_PATTERNS = re.compile(
|
||
r"(抖音|快手|小红书|微博|B站|bilibili).*(水印|logo)",
|
||
re.IGNORECASE,
|
||
)
|
||
|
||
|
||
class PlatformRuleEngine:
|
||
"""平台规则引擎"""
|
||
|
||
def get_platforms(self, enabled_only: bool = True) -> list[dict]:
|
||
"""获取所有支持平台列表
|
||
|
||
Args:
|
||
enabled_only: 是否只返回启用的平台
|
||
"""
|
||
platforms = []
|
||
for key, val in PLATFORM_RULES.items():
|
||
if enabled_only and not val.get("enabled", True):
|
||
continue
|
||
platforms.append({
|
||
"id": key,
|
||
"name": val["name"],
|
||
"platform_type": val.get("platform_type", ""),
|
||
"priority": val.get("priority", "P2"),
|
||
"enabled": val.get("enabled", True),
|
||
"max_title_length": val["title_rules"]["max_length"],
|
||
"min_title_length": val["title_rules"]["min_length"],
|
||
"max_content_length": val["content_length"]["max"],
|
||
"min_content_length": val["content_length"]["min"],
|
||
"recommended_content_length": val["content_length"]["recommended"],
|
||
"supported_media": val.get("supported_tags", []),
|
||
"ai_sensitivity": val.get("ai_sensitivity", {}),
|
||
"best_publish_times": val.get("best_publish_times", []),
|
||
"best_publish_days": val.get("best_publish_days", []),
|
||
})
|
||
return platforms
|
||
|
||
def get_platform_rules(self, platform: str) -> dict | None:
|
||
"""获取指定平台的完整规则"""
|
||
return PLATFORM_RULES.get(platform)
|
||
|
||
def get_platform_rule(self, platform: str, rule_category: str) -> dict | None:
|
||
"""获取指定平台特定类别的规则
|
||
|
||
Args:
|
||
platform: 平台标识
|
||
rule_category: 规则类别 (title_rules, tag_rules, ai_sensitivity, etc.)
|
||
"""
|
||
rules = PLATFORM_RULES.get(platform)
|
||
if rules is None:
|
||
return None
|
||
return rules.get(rule_category)
|
||
|
||
def get_all_rule_categories(self) -> list[str]:
|
||
"""获取所有规则类别"""
|
||
return [
|
||
"content_length",
|
||
"title_rules",
|
||
"tag_rules",
|
||
"ai_sensitivity",
|
||
"sensitive_words",
|
||
"seo_rules",
|
||
"geo_rules",
|
||
"html_rules",
|
||
"publish_rules",
|
||
]
|
||
|
||
def validate_content(self, content: str, title: str, platform: str) -> dict:
|
||
"""
|
||
校验内容是否符合平台规则
|
||
|
||
返回: {
|
||
"is_valid": bool,
|
||
"score": int (0-100),
|
||
"issues": [{"severity": "high|medium|low", "message": "...", "category": "..."}],
|
||
"passed": ["规则1", "规则2"]
|
||
}
|
||
"""
|
||
rules = PLATFORM_RULES.get(platform)
|
||
if rules is None:
|
||
return {
|
||
"is_valid": False,
|
||
"score": 0,
|
||
"issues": [{"severity": "high", "message": f"不支持的平台: {platform}", "category": "platform"}],
|
||
"passed": [],
|
||
}
|
||
|
||
issues: list[dict] = []
|
||
passed: list[str] = []
|
||
|
||
# --- 标题长度 ---
|
||
title_len = len(title)
|
||
title_rules = rules.get("title_rules", {})
|
||
max_title = title_rules.get("max_length", 30)
|
||
min_title = title_rules.get("min_length", 5)
|
||
|
||
if title_len > max_title:
|
||
issues.append({
|
||
"severity": "high",
|
||
"message": f"标题长度 {title_len} 超过限制 {max_title}",
|
||
"category": "title_length",
|
||
})
|
||
elif title_len < min_title:
|
||
issues.append({
|
||
"severity": "medium",
|
||
"message": f"标题长度 {title_len} 低于最低要求 {min_title}",
|
||
"category": "title_length",
|
||
})
|
||
else:
|
||
passed.append(f"标题长度合规（{title_len}/{max_title}）")
|
||
|
||
# --- 内容长度 ---
|
||
content_len = len(content)
|
||
content_rules = rules.get("content_length", {})
|
||
max_content = content_rules.get("max", 20000)
|
||
min_content = content_rules.get("min", 0)
|
||
recommended_content = content_rules.get("recommended", 0)
|
||
|
||
if content_len > max_content:
|
||
issues.append({
|
||
"severity": "high",
|
||
"message": f"内容长度 {content_len} 超过限制 {max_content}",
|
||
"category": "content_length",
|
||
})
|
||
elif min_content > 0 and content_len < min_content:
|
||
issues.append({
|
||
"severity": "medium",
|
||
"message": f"内容长度 {content_len} 低于建议最低 {min_content}",
|
||
"category": "content_length",
|
||
})
|
||
else:
|
||
passed.append(f"内容长度合规（{content_len}/{max_content}）")
|
||
|
||
# --- 标签规则 ---
|
||
tag_rules = rules.get("tag_rules", {})
|
||
min_tags = tag_rules.get("min_tags", 0)
|
||
max_tags = tag_rules.get("max_tags", 10)
|
||
# TODO: 需要传入标签数据进行验证
|
||
|
||
# --- AI敏感度检测 ---
|
||
ai_sensitivity = rules.get("ai_sensitivity", {})
|
||
if ai_sensitivity.get("humanization_required", False):
|
||
ai_issues = self._check_ai_patterns(content, ai_sensitivity)
|
||
issues.extend(ai_issues)
|
||
|
||
# --- 平台特有规则 ---
|
||
platform_specific = self._validate_platform_specific(content, title, platform)
|
||
issues.extend(platform_specific["issues"])
|
||
passed.extend(platform_specific["passed"])
|
||
|
||
# --- 计算分数 ---
|
||
total_checks = len(issues) + len(passed)
|
||
if total_checks == 0:
|
||
score = 100
|
||
else:
|
||
# high=扣15分, medium=扣8分, low=扣3分
|
||
penalty = sum(
|
||
15 if i["severity"] == "high" else 8 if i["severity"] == "medium" else 3
|
||
for i in issues
|
||
)
|
||
score = max(0, 100 - penalty)
|
||
|
||
return {
|
||
"is_valid": len([i for i in issues if i["severity"] == "high"]) == 0,
|
||
"score": score,
|
||
"issues": issues,
|
||
"passed": passed,
|
||
}
|
||
|
||
def _check_ai_patterns(self, content: str, ai_sensitivity: dict) -> list[dict]:
|
||
"""检测AI写作模式"""
|
||
issues: list[dict] = []
|
||
|
||
banned_patterns = ai_sensitivity.get("banned_patterns", [])
|
||
banned_structures = ai_sensitivity.get("banned_structures", [])
|
||
|
||
# 检测禁用词汇
|
||
found_banned = [p for p in banned_patterns if p in content]
|
||
if found_banned:
|
||
issues.append({
|
||
"severity": "medium",
|
||
"message": f"发现AI写作特征词: {', '.join(found_banned[:3])}",
|
||
"category": "ai_pattern",
|
||
})
|
||
|
||
# 检测禁用结构
|
||
for pattern in banned_structures:
|
||
if re.search(pattern, content):
|
||
issues.append({
|
||
"severity": "medium",
|
||
"message": "发现AI典型对称结构",
|
||
"category": "ai_pattern",
|
||
})
|
||
break
|
||
|
||
return issues
|
||
|
||
def _validate_platform_specific(
|
||
self, content: str, title: str, platform: str
|
||
) -> dict:
|
||
"""平台特定规则校验"""
|
||
issues: list[dict] = []
|
||
passed: list[str] = []
|
||
|
||
if platform == "wechat":
|
||
# 诱导分享/关注
|
||
if _INDUCING_PATTERNS.search(title) or _INDUCING_PATTERNS.search(content):
|
||
issues.append({
|
||
"severity": "high",
|
||
"message": "包含诱导分享/关注语句",
|
||
"category": "platform_rule",
|
||
})
|
||
else:
|
||
passed.append("无诱导分享/关注语句")
|
||
|
||
# 连续特殊符号
|
||
if _CONSECUTIVE_SYMBOLS.search(title):
|
||
issues.append({
|
||
"severity": "medium",
|
||
"message": "标题包含连续特殊符号",
|
||
"category": "title_format",
|
||
})
|
||
else:
|
||
passed.append("标题无连续特殊符号")
|
||
|
||
# 外部链接
|
||
if _EXTERNAL_LINK.search(content):
|
||
issues.append({
|
||
"severity": "high",
|
||
"message": "正文包含外部链接（仅支持公众号链接和小程序）",
|
||
"category": "platform_rule",
|
||
})
|
||
else:
|
||
passed.append("无外部链接")
|
||
|
||
elif platform == "zhihu":
|
||
# 营销内容检测（简化）
|
||
marketing_words = {"购买", "下单", "优惠价", "限时折扣", "点击购买"}
|
||
found_marketing = marketing_words & set(content)
|
||
if found_marketing:
|
||
issues.append({
|
||
"severity": "medium",
|
||
"message": f"疑似营销用语: {', '.join(found_marketing)}",
|
||
"category": "platform_rule",
|
||
})
|
||
else:
|
||
passed.append("未检测到过度营销用语")
|
||
|
||
elif platform == "xiaohongshu":
|
||
# 字数建议
|
||
content_len = len(content)
|
||
if content_len > 800:
|
||
issues.append({
|
||
"severity": "medium",
|
||
"message": f"正文建议300-800字，当前 {content_len} 字",
|
||
"category": "content_length",
|
||
})
|
||
elif content_len < 300:
|
||
issues.append({
|
||
"severity": "low",
|
||
"message": f"正文建议300-800字，当前仅 {content_len} 字",
|
||
"category": "content_length",
|
||
})
|
||
else:
|
||
passed.append(f"正文字数适宜（{content_len}字）")
|
||
|
||
# 其他平台引流
|
||
cross_platform_keywords = ["微信", "公众号", "抖音号", "微博"]
|
||
found_cross = [p for p in cross_platform_keywords if p in content]
|
||
if found_cross:
|
||
issues.append({
|
||
"severity": "high",
|
||
"message": f"疑似其他平台引流: {', '.join(found_cross)}",
|
||
"category": "platform_rule",
|
||
})
|
||
else:
|
||
passed.append("未检测到其他平台引流信息")
|
||
|
||
elif platform in ("baijiahao", "toutiao"):
|
||
# 标题党检测
|
||
found_clickbait = _CLICKBAIT_WORDS & set(title)
|
||
if found_clickbait:
|
||
issues.append({
|
||
"severity": "high",
|
||
"message": f"标题含标题党词汇: {', '.join(found_clickbait)}",
|
||
"category": "title_content",
|
||
})
|
||
else:
|
||
passed.append("标题无标题党词汇")
|
||
|
||
elif platform == "douyin":
|
||
# 水印检测
|
||
if _WATERMARK_PATTERNS.search(content):
|
||
issues.append({
|
||
"severity": "high",
|
||
"message": "内容包含其他平台水印信息",
|
||
"category": "platform_rule",
|
||
})
|
||
else:
|
||
passed.append("未检测到其他平台水印")
|
||
|
||
return {"issues": issues, "passed": passed}
|
||
|
||
def get_optimization_tips(self, platform: str) -> list[str]:
|
||
"""获取平台优化建议"""
|
||
rules = PLATFORM_RULES.get(platform)
|
||
if rules is None:
|
||
return []
|
||
return rules.get("seo_tips", [])
|
||
|
||
def get_ai_humanization_config(self, platform: str) -> dict | None:
|
||
"""获取平台去AI化配置"""
|
||
rules = PLATFORM_RULES.get(platform)
|
||
if rules is None:
|
||
return None
|
||
return rules.get("ai_sensitivity", {})
|
||
|
||
def get_sensitive_words_config(self, platform: str) -> dict | None:
|
||
"""获取平台敏感词配置"""
|
||
rules = PLATFORM_RULES.get(platform)
|
||
if rules is None:
|
||
return None
|
||
return rules.get("sensitive_words", {})
|
||
|
||
def get_seo_config(self, platform: str) -> dict | None:
|
||
"""获取平台SEO配置"""
|
||
rules = PLATFORM_RULES.get(platform)
|
||
if rules is None:
|
||
return None
|
||
return rules.get("seo_rules", {})
|
||
|
||
def get_html_config(self, platform: str) -> dict | None:
|
||
"""获取平台HTML规则配置"""
|
||
rules = PLATFORM_RULES.get(platform)
|
||
if rules is None:
|
||
return None
|
||
return rules.get("html_rules", {})
|
||
|
||
|
||
# 导出单例
|
||
rule_engine = PlatformRuleEngine()
|